dulvedalvarez4248 dulvedalvarez4248
  • 11-10-2019
  • Business
contestada

Which component of the marketing mix refers to the goods-and-services combination a company offers to its target market?

Respuesta :

Nyctalus
Nyctalus Nyctalus
  • 15-10-2019

Answer: Product

 

Explanation: The 4 P'S of marketing mix are product, place, price and promotion.

The product refers to a tangible or intangible commodity that an organisation offers to the market with the objective of earning revenue from it. In other words, it refers to the outcome of a process that is done by the organisation which they sell in the market for their earnings.

Hence from the above we can conclude that the correct  answer is product.

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