Amitp2642 Amitp2642
  • 15-06-2017
  • Social Studies
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Which of porter’s four competitive strategies was ron johnson attempting to implement during his time at j.c. penney?

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andriansp andriansp
  • 23-06-2017
one of porter's competitive strategies that ron johnson was attempting to implement during his time at j.c. penney would be: Differentiation

Differentiation is a business strategy that diversify the kind of products that a business sell.
Before Ron johnson's leadership, J.C penney focused only on selling adily necessities products. But after his leadership, they started to add up boutiques and hardwares into their store.
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