hollicious7581 hollicious7581
  • 11-12-2017
  • Social Studies
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Marketers often use focus groups to learn how consumers interpret their imc messages. experience has shown that

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Kalahira
Kalahira Kalahira
  • 25-12-2017
Marketers use focus groups as a way to get unbiased consumer data. They may test a product or service and then provide meaningful feedback on the experience. Over time this has shown to be a tremendous predictor of market success or failure.
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